Monday 10 February 2014

MBA in Retail Management- Best MBA College in India

Retail management pertains to the task of managing supermarkets and hypermarkets in strict business terms which are most import for the growth of Business. Retail industry in Industry has seen a great upsurge in the past decade. Industries works on one paradigm i.e., “Customer is King”. The next time you enter a Reliance Fresh supermarket or a Big Bazaar to buy a commodity of your choice, try and analyze the various discount prices being offered by them. The systems these days are super fast and dynamic and totally computerized in modern era. Unlike in the past where you had a grocery or a kirana shop selling you products and commodities at higher prices. This is one of the best choices for the students who want to establish their business. Retail management is designed in close consultation with the industry to prepare entry-level and experiences professional for a career in Retail Management.

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 Organized retail booming, there is an acute need for managerial talent in this industry. Some of the skills for a Retail Manager in this sector would include retail merchandising and buying, retail selling skills, IT in retail and franchising in retail, all of which are comprehensively covered in detail in this program and create a platform to explore various challenges that are synonymous with this industry.

The knowledge secured in this PG Diploma in Retail Management module comparable to an MBA Degree, made possible through Welingkar’s School of Distance Learning, Mumbai, India, is particularly useful for those working in organized retail departments and hypermarkets. The program will help participants gain newer perspectives to stay at the forefront in a fiercely competitive market.


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Retail management has following benefits listed below.
  • The program will help in developing working skill in Retail Management
  • Candidate learns fundamentals of retail business and develops management skills to work in industry.
  • It will develop a sound theoretical framework along with practical implementation.
  • get opportunity to learn major aspects of working in the industry.

  • Principles of Management
  • Introduction to Economics
  • Organization Dynamics and HRM
  • Financial Management
  • Culture and Communications
  • Introduction to Marketing
  • Integrated Marketing Communications
  • Services Marketing
  • Sales and Distribution Management
  • Retail Evolution and Environment
  • Retail Formats
  • Franchising
  • Consumer Behavior
  • Brand Management
  • Shopper Psychology
  • Research Methodology
  • Retail Research
  • Retail Management Functions
  • Retail Communications Mix
  • IT in Retail
  • Store Operations
  • Retail Buying, Merchandising
  • Category Management
  • Mall Management
  • Retail Distribution and Logistics
  • Legal Aspects
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